Erika Clark has been promoted to Vice President, Media Relations at Universal Music GroupIt is Island Records.
The news was announced by Lauren Schneider, Executive Vice President, Media Relations.
Based in New York, Clark will report directly to Schneider and continue to play a pivotal role in the future of the iconic brand.
In her new position, Clark will take on greater responsibilities running campaigns for artists such as Sabrina Carpenter, Remi Wolf, Demi Lovato, CHVRCHES, Jessie Reyez, Angèle, and more.
Clark joined Island Records in March 2018, as Media Relations Manager, and was soon promoted to Senior Manager.
Prior to Island, Clark worked at Razor & Tie Records as a Publicity Manager.
The executive began her professional career on the West Coast working in public relations, marketing and merchandising at a number of independent boutique agencies.
“Erika is a brilliant and innovative media strategist,” Schneider said.
“In addition to her modern and avant-garde approach to press campaigns, Erika has won the admiration of artists, managers, partners and all of the Island’s staff.
“I had the honor and pleasure of watching Erika grow into a strength and a leader at Island, and I congratulate her on this well-deserved promotion.”
“Erika has won the admiration of artists, managers, partners and all Island staff. I had the honor and pleasure of watching Erika become a force and a leader on Island”
Lauren Schneider, Island Records
“Being part of Island Records is a hugely rewarding experience and I’m honored to lend to the fabric of such an iconic label,” Clark added.
“I am so grateful to the incredibly talented Lauren Schneider, whose experience and wisdom have been instrumental in my growth at Island, and I look forward to working alongside her for years to come.
“Thank you to Justin, Imran and Mike for their continued guidance and the opportunity to step into this role.
“I look forward to continuing to bring my passion and drive to a record label with such leadership, artists and a rich history.”
In August 2022, Steven Rowen has been promoted to senior vice president, head of international marketing at Island Records.
In May 2022, Nick Barr has been named Vice PresidentA&R and creative strategy at Island Records.
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